Showing posts with label YouTube Viral. Show all posts
Showing posts with label YouTube Viral. Show all posts

Tuesday, August 21, 2012

Spotted on Fifth Avenue: Maria Sharapova, Sugarpova, and My Shot at YouTube Fame

I could barely contain myself! The YouTube gods rained down hard on me the other day.

It was my day off, and I was heading toward Central Park by way of Fifth Avenue in Manhattan. This time of year, there are always tons of tourists clogging the sidewalks—mostly Europeans who think they're getting a steal by shopping in America.

As I approached the block near Henri Bendel, I saw a large crowd all gawking toward the store's display windows.

The Media Feeding Frenzy

This wasn't just any regular crowd of tourists—something big was going on.

The media was actually there. I'm not talking about freelance photographers or hobbyists, but the real NEWS: local TV stations and major newspapers.

"OK, this has serious potential," I thought.

Good thing I had my trusty camera with me, especially since I've been trying to build up my YouTube audience.

Unmasking the Celebrity

I pushed my way to the front of the crowd to get a clear look at the target of all this attention.

A tall blonde woman was posing for photos and signing autographs. I'm not really a die-hard celebrity watcher, but I can certainly tell Sarah Jessica Parker apart from Angelina Jolie. However, this woman just didn't ring a bell at first.

Then someone passed me a bag of candy called "Sugarpova."

That was all it took to jog my memory. Indeed, it was tennis star Maria Sharapova in the flesh, mere feet away from me!

Candy at a High-End Department Store?

Of all things, she chose to launch a custom candy line at Henri Bendel on Fifth Avenue.

I was pretty shocked by the whole setup. It seemed like an odd choice for a professional athlete to put her name behind high-sugar junk food. Plus, Henri Bendel certainly wasn't known for selling tacky $5 bags of candy.

But who was I to judge?

If I could capture some solid footage, I might just have a viral video on my hands. A famous blonde Russian tennis player could only help my YouTube stats.

Strategic Positioning for the Shot

I broke out my camera and attempted to hold it steady over the crowd.

There was quite a bit of pushing and shoving as everyone clamored for a photo or autograph. I seemed to be the only "amateur" recording continuous video, while most people were just snapping quick photos.

I knew I had to make a move. In a preemptive play, I decided to head toward the back of the store. It looked like they had a small table setup upstairs, and I figured she would eventually make her way over there.

Up Close with a Tennis Icon

Usually, I don't guess right on these things—but this time I nailed it!

Flanked by two huge bodyguards, she trudged past a mere foot away from me. I tried to shout out a question, but one of her bodyguards immediately shut me down.

It will be interesting to see how many die-hard Maria Sharapova fans end up watching the video once I post it to YouTube.

Final Impressions

I managed to get some great close-up shots of her face and outfit. She actually looked quite different in person than she does on the court. Her skin looked a bit more weathered than I would have expected—likely from years of intense sun exposure during matches!

She wore a pair of slim-cut white jeans and a fashionable, form-fitting jacket (though I couldn't spot the designer label). She also seemed much taller in person.

Overall, I'm glad I stumbled into the chance to see Maria Sharapova up close. I won't be eating her candy or suddenly tuning in to all her tennis matches, but she's clearly a savvy businesswoman.

She certainly sold a boatload of candy to her fans that day!

Tuesday, August 7, 2012

Navigating YouTube Monetization Delays: Royalty-Free Music, Stupeflix, and Flagged Videos

Hey everyone! I know it’s been a while since my last post, but I wanted to address a few questions I’ve been getting about YouTube monetization.

Monetization is a huge benefit, and it really encourages everyday creators to share interesting parts of their lives with the world.

Smooth Sailing for Video, Friction for Slideshows

Most of my YouTube uploads so far have been standard videos. I’ve had zero issues monetizing them—they get approved almost instantly.

However, I’ve run into a few roadblocks when creating photo slideshows.

To make slideshows more engaging, I add royalty-free background music. There are plenty of sites offering royalty-free tracks, both free and paid. One site I’ve found particularly helpful is Musopen (musopen.org).

The Copyright Review Bottleneck

The issue? Every single slideshow I’ve uploaded with background music has been flagged for manual review by YouTube.

Once flagged, YouTube sends an email requesting details about the track, where it was sourced, and a direct link to the usage license. As many other creators have pointed out, YouTube is notoriously slow when reviewing these flagged uploads.

I don’t completely blame YouTube. I understand they’re protecting both themselves and creators from potential copyright infringement lawsuits.

Still, there has to be a more efficient system.

Testing Stupeflix for Faster Approvals

A few days ago, a friend recommended Stupeflix (stupeflix.com).

It operates similarly to Windows Movie Maker, but offers built-in stock music tracks. It even features a cool robotic text-to-speech voice generator. While Stupeflix isn't owned by Google, they seem to have a business partnership or integration in place.

I assumed that using Stupeflix's licensed stock library would allow me to bypass YouTube’s monetization delays.

I was wrong.

While Stupeflix is user-friendly and fun to work with, my slideshow using their provided audio was still flagged for manual review. It has been a day, and the video remains pending.

This is especially frustrating because Stupeflix is a paid service. While it isn't expensive—starting at $5/month or $29/year—it feels redundant when Windows Movie Maker is completely free.

Looking Ahead

I’m not giving up on Stupeflix just yet; they might just be ironing out integration kinks.

I also expect YouTube to speed up its review process over time. The platform was undoubtedly overwhelmed with submissions when they opened monetization to everyone.

In the meantime, all we can do is submit our licensing documentation, wait, and hope for quick approvals!

Sunday, June 17, 2012

The Day a Bikini-Clad Model Sprinted Past Me in Times Square

After YouTube expanded its monetization program to everyone, I made a conscious effort to start creating and posting good content.
I had absolutely no experience editing or posting videos. However, I figured my travels would naturally give me plenty of organic material to work with.
So far, I’ve had some decent success posting videos of airplane takeoffs and landings, especially in more exotic locations.
But my most successful video happened completely by accident.
I had just stepped off the subway in Times Square and was walking uptown when a light drizzle began to fall.
I don't mind the rain, so I didn't think much of it. Plus, I was completely preoccupied listening to my iPod.
Suddenly, a shockingly tall woman in a bikini sprinted right past me.
Naturally, this caught my attention. It’s not every day you see a woman over six feet tall dashing through Midtown in swimwear.
Strangely enough, she was running alongside a guy wearing a full tuxedo and sunglasses.
As it turned out, a professional photoshoot was underway right behind me. The model was running to escape the sudden downpour.
As she flew past, I could see her hair and makeup were completely flawless. She had clearly spent hours in a stylist's chair to look that way.
If her makeup got ruined by the rain, it would likely destroy the entire day's shoot.
With the YouTube monetization program fresh in my mind, I quickly whipped out my digital camera and started recording.
By this point, the model was ahead of me, booking it toward the shelter of a nearby construction scaffolding.
Once she reached the dry sanctuary, she found herself trapped in front of the massive crowds of Times Square.
Many of them were out-of-town tourists who were absolutely thrilled to see a real model in the flesh.
Everyone began snapping photos of the model and her tuxedo-clad sidekick. The duo just stood there uncomfortably, completely stranded by the weather.
That night, I uploaded the clip to YouTube and went to bed.
The next morning, I was shocked to find it already had 84 views!
While the traffic has leveled off since then, it remains my most popular upload—and a "viral" success compared to the rest of my channel.
The experience really reinforced my view that the most successful content on YouTube is often completely random and unplanned.
Believe me, whenever I'm walking the streets of NYC now, my eyes are always peeled for the next accidental hit.
Enjoy the video!